From Obstacle to Opportunity
Rebecca Mansell came to us with a powerful vision for her start-up education consulting business and a need to make an immediate impact. She wanted her brand to feel like a fresh chapter for students—a guide through the college application journey, reframing it as an opportunity, not an obstacle. We moved quickly to identify the brand’s biggest needs, crafting an identity and website that would launch her business with purpose and presence. The result is a brand that feels like an open book—filled with optimism, possibility, and the excitement of new beginnings, ready to inspire students from day one.
“R”
The left shape is made up of the letter R for Rebecca.
“M”
The letter M can be found in the bottom of the mark as the base for the icon.
Book
The mirrored arch at the top of the mark, with the straight sides, is designed to look like a book.
Venn Diagram
A venn diagram shape, represents the collaboration of her services; the intersection of Rebecca and her consulting services.
