Safer for People, Pets and Planet
Safer Choice Cleaning came to us ready to break free from the limits of a restrictive franchise and embrace the bold independence of a family-run business. Their vision: deliver a smarter, safer clean for homes and businesses across Southern California—without toxins, long wait times, or gimmicks. We built their brand from the ground up, starting with a purpose-led name and crafting a clean, modern identity and website that brought their values front and center. The result positioned them as a bold alternative in an industry overdue for innovation.
