Launched: Hashtagitude

By June 12, 2017 July 15th, 2017 Branding, Design
Hashtagitude primary logo designed by Whiskey and Red

LAUNCHED: HASHTAGITUDE

PROJECT TYPE: Full Brand Design

CLIENT:  Helene Kwong and Ryan Kane, Founders of Hashtagitude

About the Client:

Hashtagitude is a digital marketing agency, based out of Denver, Colorado, specializing in handcrafted online community building, authentic digital marketing, and social media that matters. From education to social media management, they provide a full service studio to their clients in order to help them reach their social media goals.

Project Highlights:

I have personally known Helene for a few years now, having referred past social media clients to Hashtagitude and consulting with them on various site launch campaigns. So we were honored when Helene and Ryan reached out with their design needs.

They knew they needed the full brand design package in order to have enough collateral to meet all their design needs, as well as adding on custom brand guides, digital portfolios, and other print materials for in personal marketing events. We knew they wanted a fresh identity that visually portrayed the long lasting, timeless qualities that authentic audience building brings to their clients, as well as the handcrafted approach to social media marketing. So the retro vintage styling and hand crafted elements helped visually convey their values and professional goals.

Brand Love:

“Julie is great! She was very attentive and communicative with Ryan and me in our rebranding process and got the new branding on point. I especially love that she provided us deadlines for each step of the process, which helped keep the process going smoothly. ” – Helene Kwong

INSPIRATION

Hashtagitude Inspiration Moodboard by Whiskey and Red

LOGO PHASES

Hashtagitude Logo Development Phases on Whiskey and Red

FINAL BRAND DESIGN

Brand Identity Board for Hashtagitude by Whiskey and Red
Hashtagitude orange business card design
Hashtagitude print material and branding
Hashtagitude beige and orange background
Hashtagitude Logos and header design

BRAND LOVE

“I have known of Julie for a couple of years through Twitter and Facebook when she was running Julie Harris Design. We were in need of new branding to align with our mission better. Julie is great! She was very attentive and communicative with Ryan and me in our rebranding process and got the new branding on point. I especially love that she provided us deadlines for each step of the process, which helped keep the process going smoothly. When we have more capital, we would love a website redesign as well. We have recommended Whiskey & Red Design to other businesses in the Denver area.”  – Helene Kwong 

SO, HOW CAN WE HELP YOU BUILD YOUR BRAND?

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Julie Harris

About Julie Harris

Julie Harris is the founder and lead designer of Whiskey & Red. Based out of Woodland Park, Colorado, Whiskey & Red specializes in small business branding and WordPress website design. They collaborate with small business owners, at all levels of industry, helping them translate their offline business into an online digital experience.

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